Why This Case Study Matters
This project demonstrates how structured SEO for Painting Companies can:
- Transform a new website into a lead generating asset
- Increase search visibility quickly
- Build credibility in a competitive contractor market
- Drive measurable traffic growth in the first month
Painting companies often rely heavily on referrals. SEO creates consistent inbound demand instead of waiting for word of mouth.
Background
Southern Touch Painting is a painting company that serves homes and businesses. They focus on clean work, clear communication, and doing the job right.
Their standard is simple: do great work every time.
As the company grew, they saw that word of mouth was not enough. They needed strong SEO for Painting Companies to help more people find them online, trust their work, and request an estimate.
The Challenge
Southern Touch Painting had strong craftsmanship and a clear standard:
Best is the standard.
However, the company faced common growth barriers:
- A new website with no established authority
- Limited search engine visibility
- Low digital awareness
- Inconsistent lead flow
- Heavy competition from other contractors
- Without a focused SEO strategy, even high quality painting companies remain invisible online.

The Solution
Custer Marketing built a structured foundation centered on SEO for Painting Companies. Scope of work included:
- Professional website design focused on conversions
- Targeted on page SEO optimization
- High intent service page content
- Ongoing quarterly SEO refinement
The Results
500%
Increase in sessions in the first month
Top 3
Southern Touch now ranks in the top 3 results in google search
Our SEO and AIO Agency is Trusted by Local Businesses
We’ve helped businesses across industries like dog breeding, entertainment, dentistry, events, recovery, sports, and more.
No matter the industry, the principle is the same: give Google and AI the information they need, and they’ll help people find your business.
Check out our
success stories
to see how our SEO and AIO agency in Mansfield, Ohio has helped local businesses stand out.
Interested in our SEO marketing services? We’re here to help!
Let’s take the guesswork out of SEO marketing. See where you stand, get a plan that makes sense, and finally get the visibility your business deserves.






