Custer Marketing: SEO and AIO Blog


Custer Marketing: SEO Blog

If you’re running a business and trying to make sense of how to get found online, this blog is for you. Each post breaks down something important like how Google sees your site, how AI tools like ChatGPT decide what to show people, and what you can do to stand out. Each article is written to give you practical advice to help your business grow.

Custer Marketing blog

Custer Marketing Blog

Shared ChatGPT Chats Rank on Google
By Zach Custer March 3, 2026
If you share a ChatGPT link publicly, Google may index it. Learn what this means for your business and why it’s not real SEO.
Get Google to Love Your Website This Valentines Day
By Zach Custer February 14, 2026
Learn how to get your business found this Valentine’s Day in Mansfield using authority, media mentions, and smart SEO strategy that actually works.
How to do SEO for beginners in 2026
By Zach Custer February 5, 2026
Learn how to do SEO for beginners in 2026 with a simple, step-by-step guide for small business owners. No jargon, no tricks, just clear advice that works.
Beyond Google The New Rules of SEO
By Zach Custer January 28, 2026
Stop the Google Trap. Master Search Everywhere Optimization to win on TikTok, Reddit, and AI. Get chosen, not just found, everywhere.
Why Your Website Is Invisible in the AI Era
By Zach Custer January 26, 2026
Since 2009, the path to search dominance followed a predictable script: find a keyword, optimize the content, build a few links, and wait for the traffic. But after 17 years in the industry, even the most seasoned veterans are questioning everything. We are witnessing a tectonic shift. AI has flooded the ecosystem with mass-produced, low-value content, prompting Google to execute some of the harshest "crackdowns" in the history of the web. Yet, despite the headlines claiming AI has killed SEO , the reality is a massive wake-up call for the unprepared. Google still processes 5 trillion searches per year—a reach roughly 100 times greater than the conversations happening on ChatGPT. SEO isn't dead; it has evolved into a more sophisticated, high-stakes game. To survive, you must abandon the mechanical playbook of the past and master the new rules of the searcher-result connection.
Survival Lessons for the AI Era
By Zach Custer January 24, 2026
SEO is Not Dead, It’s Evolving: 5 Survival Lessons for the AI Era
By Zach Custer January 7, 2026
The One Thing Your Business Needs in 2026 (So You Don’t Miss the Kick)
Niche Forward: How Small Businesses Can Grow Without Getting Stuck
By Zach+ Custer October 27, 2025
Learn how small businesses can grow by focusing on what they do best while staying flexible and adapting as the market and technology change.